With the high number of photographers and photography companies out there, it can be quite difficult to stand out. Having a powerful logo design will do this for you but it is not as simple as it sounds. You need a bit of creativity and the skills necessary to translate your ideas into something concrete.
First, let’s go over the basics of a powerful logo. It should be easy to remember because you want your logo to stick to people’s minds. It must have something that sets it apart from the other millions of logos on the market.
It can be hard to find that one element which makes your company unique but here’s a good piece of advice. Don’t look at other companies to find what’s specific to you. Look instead at the very essence of your service. Why are you so passionate about photography? What made you choose this career? What is your signature? This is the kind of questions you should ask yourself when creating a logo design.
Once you are done with the creative part of the design process, it is time to put it on paper (or on your screen, since it’s the 21st century we are talking about). If you don’t think you can do the job yourself from start to end, hire someone who can. Online job marketplaces are full of young designers with lots of talent that can’t wait to prove themselves. Still, don’t settle for the lowest price because value is not cheap.
After scouring the web thoroughly, we came up with a list of 30 authentic photography logo designs to give you a head start in the quest for creating the most meaningful logo for your own company.
[…] Another thing to remember is that the theme should match your essence as a photographer. Think of a single word that would describe your work and try to find a portfolio theme that will match that word. This way, there is no gap left between who you are and how you show yourself to the world. […]