Are you responsible of promoting the website of a hotel or resort? I bet you are not even thinking about traditional ways of marketing like flyers and television. Your plans are focused on internet marketing. The first step in achieving a fruitful campaign is to make the site look good.
It happens way too often for people to disregard a hotel or a resort just because the presentation did not meet their expectations. Make sure your design brings people closer instead of pushing them away. Aim for a simple yet attractive interface that engages the visitor. When someone looks at the website, he or she should think “I would definitely want to stay at this hotel.”
Following, here are 20 examples of well-designed sites featuring a hotel or resort. Notice how the colors are combined together, how elements are placed around the page and think about the overall feeling that the website gives you. It is then when you will understand what is needed for business success.
Little Palm Island Resort
It took me 2 seconds to know I want to lie on those calm beaches, enjoy the scenery, and relax under the palm trees. It is of course a luxury resort which makes your job a bit easier because the view is wonderful in itself.
Inn at Laguna Beach
Same thing happens here. I bet you already picture yourself and your loved one sailing on the clear waters of the Laguna Beach.
Nira Alpina
Switching toward the mountain, notice how this design pictures people skiing on snowy mountains. Go to the last slide and you will see a man holding the skis. He is bravely and enthusiastically stepping on the edge of a mountain. However, the third slide pictures a pool with hot water where tourists can relax. In a nutshell, this resort brings you both excitement and relaxation.
Having explained a bit why these website designs are effective, it is time for you to sit back and enjoy the rest. Notice how virtually any site has a slideshow on the main page that basically does more than half of your job.
Christchurch Harbour
The McKittrick
Amba
Fellah
Only You Hotel & Lounge Madrid
Ibiza Corso Hotel & Spa
Nordic Light
Hotel Holiday Inn
Gansevoort
Bourg Tibourg
Jannah Hotels & Resorts
Snowbird
Campbell Gray
Boutique Hotels
Saturnia Tuscany Hotel
Nomad
Kouros Exclusive Hotel
In your quest for designing the perfect website, don’t forget that it has to reflect the goals and values of the company. You should thoroughly discuss with your client about what message he or she wants to send to the audience. Afterward, your job is to express them in the best possible way using your creativity and resources.
