Negative space art is impressive on its own because it plays with your mind’s ability to recognize an image even though it seems incomplete. Designers utilize the space between elements to create certain shapes in a logo. Logos based on negative space art are bound to stick to people’s mind so here are 25 examples to inspire you.
Heisenberg
This logo is very catchy and funny at the same time, it’s quite brilliant.
Benevolence TV
You should see the dove in the negative space.
Martini House
This could be a perfect logo for a fancy bar.
Australian wine
One of the most suggestive and catchy logos I have ever seen.
Blue Dog Properties
This would work nicely for a real estate company.
Eagle Mountain Capital
Here is a very clever and beautiful way to use negative space.
Erotic Type
No words needed to describe this logo, it’s all pretty obvious.
Squirrels
The friendly and joyful squirrels that makes up this logo is suitable for gift shops that sell gifts, art toys and jewelry.
Pin dog
An adorable puppy face meant to describe a guide to various places of the city. Notice how the left eye resembles a GPS mark.
“A” leter
A simple blue and white logo that reinforces the brand. It would work well for advertising agencies.
Diceberg
This logo is quite funny. The one who created it presented a dice as the tip of an iceberg thus turning it into a diceberg.
Mouse
A clever idea executed in a very smart way.
Seal Media
Logo for an Australian media company.
Two knives
At a closer look, you will notice the knives made of white negative space sitting on a brown cutting board.
Elephant Mark Icon
The tiny elephants are adorable on their own but the pink background adds some extra cuteness to this logo.
Dog Cat Logo
The idea of the logo is that dogs and cats live in harmony.
viaMail
This is a simple and suggestive design that uses the negative space to send a message.
Bio Buddha
The negative space forms a leaf, the symbol of health and nature.
Squirrel Mark
Beautifully shaped, simple and attractive logo.
Royal Clothes
The two shirts make a crown in the middle.
Rain Wine
Another wine logo that reinforces the name of the brand.
Shift Logo
It takes you a moment to see the H, but the minute you see it you immediately know it’s brilliant.
Suitcase
This could be the logo of a company that sells expensive cases for people wearing suits. Just like the author explains, suit + case = suitcase.
Puppy Care
Notice how the black elements resemble hands that take care of the dog made of negative space.
Teddy Bear Hug
You’ll see the hands in the negative space. Great for child toys company.