The Art of Vintage and Retro Typography Letters

In general terms, the word vintage refers to old stuff that is not old enough to be called antique. On the other hand, the term retro is used to describe modern trends derived from old styles. When it comes to typography, vintage and retro letters work better than modern styles for some sites but is more about personal preferences.

Typography is a powerful marketing tool that should not be neglected. The font, size, and color of the letters can heighten or lower the impact of the message that is to be transmitted to the audience. Now, let me invite you to discover some of the best typography prints that were used in the industry of advertising.

Business men’s democratic association of New York

Dating back to the 19th century, this print ad uses classic letters presented in a dynamic fashion because of the curved aspect of the font. The brown color suggests this is a high class event.

retro-typography-business-men

Cornish and Co. Piano Ad

The style is perfect for a piano advertisement. The red color catches the eye while the combination of straight and curved lines gives a playful yet elegant feel to the ad.

retro-typography-piano-ad

William’s Soap

This ad uses a combination of styles. White and straight with red and curved letters are used for the most important parts of the ad. Less important information is written in black fonts or smaller sizes.

retro-typography-soap

Vintage Tobacco Typography

This is a classic black and white print ad with decorative motifs and two smoky pipes suggesting the action of smoking “a good day’s vintage tobacco.”

retro-typography-tobacco

Drink More Coffee

You can easily tell why this is a classic old advertisement. This is the overall feeling you get when you see the cartoon-like character together with this well known combination of colors: dirty white on a red background.

retro-typography-coffee

Having explained 5 posters featuring vintage and retro typography, let’s now move on to the next 20.

Vibrator Trade Card

retro-typography-trade

Carlow Arts Festival

retro-typography-festival

Stanwood

retro-typography-stanwood

Don’t Die Unfinished

retro-typography-why-not

Starbucks Bean to Beverage Typographic Mural

retro-typography-starbucks

CBC Radio 3 Podcast Lettering

retro-typography-podcast

Spiced Holiday Punch

retro-typography-punch

House of Wonderland Barbershop

retro-typography-barbershop

Chinchilla Coffee-House

retro-typography-coffee-house

Going Global Infographic

retro-vintage-going-global

Kinetic

retro-vintage-kinetic

Avignon

retro-vintage-avignon

Grom

retro-vintage-grom

Movember Spirits

retro-vintage-movember

Steak Me

retro-vintage-steak-me

Budweiser

retro-vintage-budweiser

Beemer Vintage Print

retro-vintage-gekox

HONOLULU WEEKEND

retro-vintage-honolulu

Curtis Candy

retro-vintage-candy

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